Commercial Contraceptive Marketing Program
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Commercial Contraceptive Marketing Program a progress report by Eduardo L. Roberto

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Published by Dept. of Geography, Ohio State University in Columbus .
Written in English


  • Diffusion of innovations.,
  • Contraceptives -- Marketing.,
  • Contraception -- Philippines.

Book details:

Edition Notes

Statementby Eduardo L. Roberto.
SeriesStudies in the diffusion of innovation. Discussion paper -- no. 34, Studies in the diffusion of innovation -- no. 34.
The Physical Object
Pagination36 p. :
Number of Pages36
ID Numbers
Open LibraryOL22420534M

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Social marketing of contraceptives. Schellstede WP, Derr BB. PIP: Application of commercial marketing techniques has not only increasedawareness, acceptability, and use of modern contraceptives in developingcountries, but also overcome logistic problems in service delivery. The abilityof contraceptive social marketing Cited by: 4. The contraceptive market consists of all products used for birth control or as prophylaxis in sexual relationships and includes the following forms: oral, chemical, barrier and hormonal.[1] Currently, about % of the women’s population is using contraceptives. This book is a how-to-book for family planning and reproductive health care providers who work in clinics and other health care facilities. It contains practical information about contraceptive side . Information on the contraceptive methods available in the PS and their current prices. For additional information on assessing and tracking commodities, see also the database section on Commodity Security and data can be disaggregated by the type of PS facility or program (commercial .

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1. Author(s): Roberto,E L Title(s): The application of diffusion models to population programs: the Philippine case of the commercial contraceptive marketing program/ E.L. Roberto. Country of . Social marketing improves public health by leveraging the power and efficiencies of the private sector. By using existing commercial infrastructure, marketing strategies, and methodologies, DKT is able to reach millions of customers with family planning products and services through existing retail outlets and clinics. The goals of social marketing . Let Every Child Be Wanted: How Social Marketing is Revolutionizing Contraceptive Use Around the World () – This book provides the only comprehensive examination of contraceptive social marketing, documenting a form of international assistance that has attracted support from governments, foundations and other donors. Original research article Cost of providing injectable contraceptives through a community-based social marketing program in Tigray, Ethiopia Ndola Prataa,⁎, Janelle Downinga, Suzanne Bella, Karen .